These Terms of Use ("Terms") govern your access to and use of the AB Alpha Brokerage platform, website, and related services (collectively, "the Service") operated by AB Investment Ltd ("AB Alpha", "we", "us", or "our"). By accessing or using the Service, you agree to be bound by these Terms. If you do not agree, you may not access the Service.
AB Alpha reserves the right to update these Terms at any time. Continued use of the Service after any such changes constitutes your acceptance of the new Terms. We will notify registered users of material changes via email.
Important: These Terms constitute a legally binding agreement between you and AB Investment Ltd. Please read them carefully before using our platform or services.
To access the Service you must:
AB Alpha reserves the right to refuse service, close accounts, and cancel transactions at its sole discretion, including where we reasonably believe eligibility criteria are not met.
When you create an account with AB Alpha, you are required to complete our Know Your Customer (KYC) and Anti-Money Laundering (AML) verification processes. You agree to:
AB Alpha employs multi-factor authentication, 256-bit encryption, and continuous fraud monitoring. However, you are responsible for maintaining the security of your login credentials. AB Alpha will never ask for your password via email, phone, or chat.
All investments carry risk. The value of investments and the income from them can go down as well as up. Past performance is not a reliable indicator of future results. You may get back less than you invest.
Risk Warning: Investment plans offered by AB Alpha involve financial risk. Returns stated in our plan descriptions are target rates based on historical performance and market conditions — they are not guaranteed. You should only invest money you can afford to lose.
You agree not to use the Service to:
Violations of this section may result in immediate account suspension, legal action, and reporting to relevant financial regulators and law enforcement agencies.
All content on the AB Alpha platform — including text, graphics, logos, interface designs, software, data, and documentation — is the property of AB Investment Ltd or its licensors and is protected by applicable intellectual property laws.
You are granted a limited, non-exclusive, non-transferable licence to access and use the Service for personal, non-commercial purposes. You may not reproduce, modify, distribute, or create derivative works from any part of the Service without prior written consent.
To the maximum extent permitted by applicable law, AB Alpha shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of, or inability to use, the Service — including but not limited to investment losses, data loss, or service interruptions.
AB Alpha's total liability to you for any claim arising under these Terms shall not exceed the total fees paid by you to AB Alpha in the twelve months preceding the claim.
Nothing in these Terms excludes liability for death or personal injury caused by negligence, fraud, or any other liability that cannot be excluded by law.
AB Alpha Brokerage is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and share your personal data when you use our services. It applies to all users of our website, platform, and mobile applications.
We process your data in accordance with the General Data Protection Regulation (GDPR), the UK Data Protection Act 2018, the California Consumer Privacy Act (CCPA), and other applicable data protection laws.
Our Data Controller is AB Investment Ltd, Brookfield Place, 161 Bay Street, 27th Floor, Toronto, Ontario M5J 2S1, Canada. Our Data Protection Officer can be reached at info@abalphabrokerage.com.
We collect the following categories of personal data:
We use your personal data for the following purposes:
We rely on the following legal bases: contractual necessity, legitimate interests, legal obligation, and (where required) explicit consent.
We do not sell your personal data to third parties. We may share your data with:
All third-party processors are contractually bound to process your data only for specified purposes and in accordance with applicable data protection laws.
Where data is transferred internationally, we implement appropriate safeguards including Standard Contractual Clauses approved by the European Commission.
Depending on your jurisdiction, you have the following rights regarding your personal data:
To exercise any of these rights, contact our Data Protection Officer at info@abalphabrokerage.com. We will respond within 30 days.
We retain your personal data for as long as your account is active plus any period required by applicable regulation (typically 5–7 years for financial records). After this period, data is securely deleted or anonymised.
AB Alpha uses cookies and similar tracking technologies on our website and platform. Cookies are small text files stored on your device that help us provide a better, more secure, and more personalised experience.
By continuing to use our website you consent to our use of cookies as described in this policy. You can withdraw consent or manage your preferences at any time using your browser settings or our cookie management tool.
| Cookie Name | Type | Purpose | Duration |
|---|---|---|---|
ab_session |
Essential | Maintains your login session and platform authentication state | Session |
ab_csrf |
Essential | Security token to prevent cross-site request forgery attacks | Session |
ab_theme |
Essential | Remembers your display preferences (e.g. dark mode) | 1 year |
ab_analytics |
Analytics | Tracks page views, session duration, and feature usage to improve the platform | 2 years |
ab_perf |
Analytics | Measures platform performance and load times to identify technical issues | 90 days |
ab_prefs |
Preferences | Stores your dashboard layout, notification preferences, and locale settings | 1 year |
_ga, _gid |
Analytics | Google Analytics cookies used to measure traffic and usage patterns | 2 years / 24h |
tawk_* |
Functional | Live chat session persistence (Tawk.to). Enables our 24/7 support chat | Session / 6mo |
Essential cookies cannot be disabled as they are required for the platform to function securely. All other cookie categories can be managed via your browser settings.
You can control and manage cookies in several ways:
Most browsers allow you to refuse or delete cookies. Refer to your browser's help documentation for instructions. Note that disabling all cookies may prevent some features of the platform from working correctly.
For any questions, complaints, or requests relating to these Terms, our Privacy Policy, or Cookie Policy, please contact:
AB Investment Ltd — Legal & Compliance
Brookfield Place, 161 Bay Street, 27th Floor
Toronto, Ontario M5J 2S1, Canada
Email: ceosteve@abalphabrokerage.com
Data Protection Officer: info@abalphabrokerage.com
You also have the right to lodge a complaint with your local data protection authority. In the UK this is the Information Commissioner's Office (ico.org.uk). In the EU, contact your national supervisory authority.
These Terms and Policies are governed by the laws of the State of New York, United States, without regard to conflict of law principles. Any disputes arising under these documents shall be subject to the exclusive jurisdiction of the courts of New York County.
